Situated in the south-east of France, near Avignon, Ventoux is blessed with the perfect conditions to make world-class reds.

You’ve got a patchwork of ancient soils on rugged hills, hot Mediterranean sunshine, and cold air blowing down from the mountain to keep the grapes balanced and fresh.

But Ventoux has always been the Rhône’s big volume driver. For years, much of that wine disappeared into the cooperatives - while its more famous neighbours, Châteauneuf-du-Pape and Gigondas, took all the glory.

The tide started to turn in the late 1990s, when vineyards that had traditionally supplied the cooperatives started getting bought up - often by outsiders.

The attraction was pretty obvious - land here can be 20 times cheaper than in Châteauneuf!

One of those blow-ins was a young German called Corinna Kruse Faravel.

Born and raised in Düsseldorf, she was fascinated by wine from a young age. But back then, if you wanted to work in wine, you pretty much needed to be born into it.

So she moved to the Rhône, trained in wine, and heard about Ventoux - this ‘beautiful far east’ where young winemakers could actually afford to make their own wine.

Drawn by the promise of ‘a little piece of land with a beautiful cabanon’, she eventually came across a 12-hectare property, nestled in the foothills of the Dentelles de Montmirail, near the village of Lafare.

She later added two small parcels in nearby Beaumes-de-Venise - best known for its sweet Muscat, but capable of making seriously impressive reds too.

And that beautiful bet is really paying off now.